Craft without 
the costume.

The world does not need another beverage brand dressed in minimalist labels, serif fonts, and borrowed luxury.
Because premium is not a design language. It is ingredients. It is craft. It is integrity.


At Burp, we believe wellness should be the baseline not the headline. A modern beverage
should not ask you to choose between flavor and function.


That is why we obsess over what truly matters: real ingredients, thoughtful sweetness, slow
craft, and drinks with stories worth telling.

It started with an obsession.

Long before Burp existed, our founder had already fallen down the rabbit hole of beverages. Back in 2019, what began as a healthier lifestyle quietly turned into years of brewing kombuchas, nurturing ginger bugs, fermenting kefirs, and studying drinks from around the world.


Ginger ales were sampled. Kokum spritzes became summer habits. Labels were read. Recipes were tested.
Then came Spain. Living in Europe revealed a simple truth: the best products do not shout about being better. They simply are.


Wellness was not a feature. It was an expected baseline. Premium was not about looking expensive. It was about respecting the consumer. That idea never left.

After few stints in technology, the pull of beverages proved impossible to ignore. The original dream was to build a water company. Instead came a bigger idea: create a new generation of craft beverages inspired by history and tradition.


From the golden ginger ales of the mid 1800s. To nostalgic Parsi ice cream sodas. To India’s forgotten/less-known aperitif traditions. Old-world inspiration. Modern recipes. A lot less sugar. A lot more character. Because sometimes the future tastes a little like the past.

Looking backward to move forward.

Why “Burp”?

Because some things do not need overthinking. A Burp is universal. It is what happens after a great fizzy drink, a shared meal, a celebration, or a moment of
pure joy.

The name is short, memorable, and a little cheeky—just like us. We are serious about our craft.

Ourselves? Not so much.
So, here’s to good drinks, good ingredients, and good memories.

Drink Burp. Feel Good.

OR
Drink! Burp! Feel Good!